What we learned from the Prime Minister’s AI Exemplars programme – and how it is shaping the next phase 

A portfolio approach to public sector innovation

Find out how the first 10 months of the AI Exemplars programme has gone.

Putting customers first:  DVLA and  CustomerFirst  partnering to improve Drivers Medical service

Dual carriageway with cars and buses on

CustomerFirst, a new unit in the Government Digital Service, is working with the Driver and Vehicle Licensing Agency (DVLA) to explore improvements to the end-to-end customer journey for the Drivers Medical service, while continuing to prioritise road safety and accessibility for everyone who needs them. 

CustomerFirst: how we’re transforming services together

Posted by: , Posted on: - Categories: Digital strategy, Digital, Data and Technology
Rt Hon Ian Murray MP, Minister for Digital Government and Data, sitting at a desk in front of a computer while wearing a headset microphone

CustomerFirst is a new unit in GDS, set up to explore fresh ways of working in government and modernise public services. The unit launched in January 2026. This blog post shares insight into the work so far and plans for the 2 years ahead.